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Creator journey

Why I make digital products

Cookbooks, kids' stories, coloring books and now a budget planner. Here's what ties them together and what I'm learning along the way.

People sometimes ask why my shop has such a mix of things in it: a cookie ebook, Halloween stories for kids, a coloring book for little girls, and now a budget spreadsheet. The honest answer is that every one of them started the same way. I needed something, I couldn't find a version I loved, so I made it.

Making the thing I wish existed

That's the whole rule I work by. If a recipe guide skips the step where things usually go wrong, I want one that shows it. If a bedtime story is too long or too scary, I want one that's just right for the age. If a budget template looks pretty but falls apart when you actually use it, I want one that does the maths for you.

Digital products let me do that without a printer, a warehouse or a big budget. A file can be made once and reach a family on the other side of the world the same day.

What I've learned so far

  1. Finished beats perfect. A product sitting in a folder helps nobody. I'd rather publish, listen, and improve.
  2. Clear beats clever. The best feedback I get is "this was easy to use." Simple steps and friendly pictures matter more than fancy design.
  3. Use the tools you can reach. Some big marketplaces aren't open to sellers in my country. Gumroad is, so that's where my shop lives, and it works well.
  4. Every product teaches the next one. Making a storybook taught me about layout. Making a cookbook taught me to show each stage. Making a spreadsheet taught me to test every formula twice.

What you'll find on this blog

I'll share three kinds of posts here: the behind-the-scenes of making and selling products, practical tips for other creators, and a little food and home life, because that's where so many of my ideas start.

If there's something you'd like me to write about, send me a message. I read everything.

Clear & Calm Budget Planner cover

From the shop

Clear & Calm Budget Planner 2027

A Google Sheets planner with monthly budgets, a spending log, savings goals and debt payoff, in any currency.

See it on Gumroad →

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